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Harry's Articles In The Marketing Press

I'm a regular writer for The Drum, Campaign & Marketing Week with over 80 published articles too date
You can read some my previous work below:-

Recent Posts

The Rise – and Epic Fall – of Goalpoker

The A to Z of LinkedIn Users

With A.I. just because you can, doesn't mean you should

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The balance of good vs. evil – why Amazon proves consumers are choosing easy over ethical

The balance of good vs. evil – why Amazon proves consumers are choosing easy over ethical

Originally written for Marketing Week How much is too much? A pint of Speedway Stout sold by The Craft Beer Co. in London costs £22.50 –...

Give the underdog a bone – what challenger brands can learn from Japan’s rugby team and Skoda

Give the underdog a bone – what challenger brands can learn from Japan’s rugby team and Skoda

Originally written for Marketing Week The Rugby World Cup in Japan has so far been a pristine example of how to stage the perfect...

From shock to acceptance - Planning a marketing career in a fractious economy

From shock to acceptance - Planning a marketing career in a fractious economy

Whether agency or in-house the average marketer will change jobs numerous times in their career, apparently more so than other more...

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