Snortacus In a land far away, two thousand years back There lived a pig, Snortacus, who was starting to crack He and his friends were captured, you see By some genuine baddies – and they yearned to be free   There was Baconus the Brave, and Hoovius, too Both loyal members of the Snortacus crew Oinktavius was meek, Saddle Bacchus loved to play Porkius was lazy (he slept every day)   Their sty was a prison and smelt very bad With no chance of escape, it made Snorticus sad Their

By Harry Lang Prologue This is a story that has been filed away in my head, for various reasons, for nearly twenty years. This is the...

Harry Lang / Brand Architects   Name Characteristics   The Apparition Floats around in the background, occasionally dropping a ‘Like’ on...

In this week's example of 'Just because you can, it doesn't mean you should', LinkedIn have gone big on the BETA test for their AI...

A friend of mine who runs a property business got in touch & asked for help to improve his LinkedIn presence. He doesn't spend much time...

If you’d prefer an actual  marketing glossary, I put one in the front of my book ‘Brands, Bandwagons & Bullshit’ – you can read  it...

Charities are feeling the pinch of the cost of living crisis more than most - and it's those they support who will have to pay....

Following the emergence of ‘Brandwashing’ campaigns, companies like Shell are now trying to 'Gameswash' their tarnished image By Harry...

Harry Lang for Marketing Week It sounded so good in theory. People love low cost/ low hassle solutions and even better, having a service...

When brands f*ck over consumers, ending the relationship is the just start of their problems Originally published by Marketing Week,...