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Harry's Articles In The Marketing Press
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From shock to acceptance - Planning a marketing career in a fractious economy
Whether agency or in-house the average marketer will change jobs numerous times in their career, apparently more so than other more...
Fair Game – The fading presence of manners in advertising
Originally published in Marketing Week 2018 My first break into the advertising world was a two week student placement for Saatchi &...


Star wars – the highs and lows of hitching your brand to a celebrity
Originally published by Marketing Week March 2018 Kids. Animals. To that list you may as well add ‘celebrities’ as entities you should...


iGaming Business Interview - predictions for 2019
iGaming Business Magazine asked Harry to predict the potential highlights of the coming year in the online gambling space:- 1. What...


Is this really the best a man can get? The real problem with Gillette’s ‘We Believe’ ad campaign
Unlike many of its critics, I actually watched Gillette’s new ‘We Believe’ ad before deciding it was shite. Whether it was designed as...


“Ho, Ho, Woe” Here’s what you can expect to see with 2018's Christmas
Advertisers have spent the year frantically bleeding the tear ducts of reindeer to bring us a suitably schmaltzy smorgasbord of...


How to find your needle in a genetic haystack
App-based dating has gone beyond swipes to keep people together beyond a one night stand (and make billions in the process) The Telegraph...


What 'Multi Channel' means for Affiliates
Back in mid-August of 2014, Henry Birch, the then CEO of Rank Group was interviewed by the Telegraph. He’d recently passed his first 100...


Why BMW showed its pitching agencies a complete lack of respect - and sadly it's not alone
The manner of BMW's ad agency appointment in the US was disgusting, deplorable and sadly all too common, argues the founder of Brand...
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